Zepto Pharmacy: Redefining Medicine Delivery with 10‑Minute Speed in India
In a bold expansion beyond its quick-commerce roots, Zepto has unveiled Zepto Pharmacy—a game-changing service delivering medicines to your doorstep within just 10 minutes.
Admin
Aug 11, 2025
45
0
Leveraging over a year of pilot testing in select areas across Mumbai, Bengaluru, Delhi‑NCR, and Hyderabad, Zepto’s leadership has meticulously refined supply chain logistics, customer experience, and regulatory processes before this launch. “Our aim is to uphold exceptionally high operational standards and scale gradually, given the complexity of pharmaceuticals,” says co‑founder and CEO Aadit Palicha.
Logistics Meets Healthcare
Known for its rapid grocery deliveries via a dense network of “dark stores,” Zepto now applies its logistical expertise to healthcare. This strategic move positions Zepto in direct competition with major players like Blinkit, Swiggy’s Instamart (in partnership with PharmEasy), Tata 1mg, PharmEasy, and Apollo 24/7 .
In a growing e-pharmacy market expected to swell into a multi-billion-dollar opportunity, Zepto sees rapid medicine delivery as a high-frequency, high-margin addition to its revenue streams—especially amid its plans for an IPO in 2026 .
Beyond Convenience: Navigating Regulations and Safety
Delivering medications in under 10 minutes isn’t just a logistical feat—it’s a high-stakes regulatory challenge. The quick-delivery model raises concerns over prescription verification, patient safety, and compliance. Industry experts emphasize the difficulty of scaling such a service beyond OTC medications while meeting India’s strict pharmacy norms.
As Zepto rolls out this vertical, its cautious expansion strategy underscores the importance of balancing speed with safety.
What This Means for India
By enabling ultra-fast access to medications, Zepto Pharmacy could dramatically improve affordability and accessibility—particularly during emergencies or for urban consumers pressed for time. With over 10,000 new SKUs in the pipeline, the company is poised to offer one of the most extensive quick-commerce pharmacy catalogs in the country .
For stakeholders across logistics, healthcare, and startup ecosystems, this launch signals a pivotal shift in how hyperlocal services can converge with healthcare delivery.
Comments (0)